Top 10 Experiential Campaigns of 2010

SoSocial currently has the pleasure of sharing an office with the guys from brand engagement agency, MADE, which has been championing experiential for the past 10 years.

Well MADE has ploughed through hundreds of experiential case studies from the last 12 months to chose 10 of the best from around the world, which they feel represent the most innovative and effective brand experiences.

The campaigns range from big budget activities such as Tropicana’s Brighter Mornings experience, to low budget initiatives such as Germanwings brilliant Plane-Mob.

Here’s the full list. Do you agree with MADE’s selection?

1. Cabbieoke, Telstra, Australia
2. Plane-mob, Germanwings, Germany
3. Teletransporter, Andes Beer, Argentina
4. Arrivals hall serenade, T-Mobile, UK
5. Mini Getaway, Mini, Sweden
6. Brighter mornings, Tropicana, Canada
7. Hands-on with Office 2010, Microsoft, UK
8. Support your Marathoner, Asics, USA
9. Facepark, Diesel, Germany
10. Cool Hotlines, Grolsch, Netherlands

To find out more about MADE, check out www.madeinsoho.com.